Bachelor of Science in Business Administration
A comprehensive education in business theories, models and their practical application, to analyze companies and design strategies for global success.
- Credits
- 120
- Level
- Bachelor's
- Language
- English · Spanish
- School
- Business
Program description
The Bachelor of Science in Business Administration program offers students a comprehensive education in business theories, models, and their practical applications. Through the program, students develop the ability to analyze and evaluate companies, identifying their strengths, weaknesses, threats, and opportunities. They learn to design comprehensive strategies for global success, equipping them with critical problem-solving skills that are highly relevant in today's business landscape.
The program also emphasizes the development of management techniques, including conflict resolution, leadership training, and sustainable business practices. Students gain an understanding of resource management, ethical considerations, and the use of information and communication technologies in the business world.
The program encourages students to connect business concepts with larger global contexts, preparing them for meaningful careers in the field. Whether seeking immediate employment or continuing their education through graduate study, students have a solid foundation for success.
What you will be able to do
- Show knowledge to formulate strategies that promote the strengthening and positioning of the company in a global market.
- Manage marketing strategies with efficiency and productivity levels, to obtain the best results in the business and promote a successful financial stability for organizations.
- Successfully manage local and global business operations, with international best practices.
- Generate innovative processes in the implementation of financial and accounting strategies.
- Develop skills in effective communication processes, such as coach or organizational mentor.
- Integrate the core principles of business administration with the specialized knowledge required for the strategic management and leadership of professional, amateur and recreational sport organizations.
- Successfully operate and oversee sport events and facilities, address legal, ethical and financial challenges, and apply innovative strategies.
Curriculum
Choose your specialization
Market research, distribution, product, brand, personal selling, price and Internet management, to meet consumers' changing needs.
| MAR430 | New Product and Brand Development | 3 |
| MAR440 | Building and Managing Professional Sales Organizations | 3 |
| MAR450 | Interactive and Digital Marketing | 3 |
| MAR460 | Quantitative Marketing Decision-Making | 3 |
| MAR470 | Marketing Customer Insights Development | 3 |
| MAR480 | Web Analytics & Online Advertising | 3 |
| MAR490 | Mobile Marketing and eCommerce | 3 |
| CAP499 | Capstone Written Project | 3 |
Global operations: producing and moving products, services and people while reducing costs, maximizing profits and raising customer satisfaction.
| MAN430 | Management Science through Spreadsheets | 3 |
| MAN440 | Continuous Improvement Tools and Technique | 3 |
| MAN450 | Sustainable Operations | 3 |
| MAN460 | Supply Chain Management | 3 |
| MAN470 | Trends in Operations Management | 3 |
| MAN480 | Inventory Management Strategies | 3 |
| MAN490 | Production Supervisor | 3 |
| CAP499 | Capstone Written Project | 3 |
Theories, models and practices of coaching and mentoring, and the communication skills that build nurturing professional relationships.
| CME430 | Coaching and Mentoring Foundations and Strategies | 3 |
| CME440 | Coaching and Mentoring Techniques | 3 |
| CME450 | Communication in Coaching and Mentoring | 3 |
| CME460 | Organizational Change Strategies and Personal Development | 3 |
| CME470 | Evaluating Performance | 3 |
| CME480 | Train the Trainer | 3 |
| CME490 | Mentoring Sessions | 3 |
| CAP499 | Capstone Written Project | 3 |
Business administration applied to sports organizations: marketing, finance, operations, governance and ethics, events and facilities.
| SPM430 | Introduction to Sports Management | 3 |
| SPM440 | Principles of Sports Marketing | 3 |
| SPM450 | Legal and Ethical Issues in Sports | 3 |
| SPM460 | Sports Governance | 3 |
| SPM470 | Sports Operations and Facility Management | 3 |
| SPM480 | Cooperative Learning in Sports Management | 3 |
| SPM490 | Financial Management for Sports Organizations | 3 |
| CAP499 | Capstone Written Project | 3 |
General Education 30 credits
| ENC100 | English Composition I | 3 |
| ENC201 | English Composition II | 3 |
| PSY100 | General Psychology | 3 |
| SOC201 | Sociology | 3 |
| ALG105 | College Algebra | 3 |
| COM100 | Introduction to Communication | 3 |
| STA201 | Applied Probability and Statistics | 3 |
| PSY202 | Critical Thinking and Logic | 3 |
| COM201 | Principles of Public Speaking | 3 |
| SCI100 | Environmental Science | 3 |
Core Courses 66 credits
| BUS200 | Ethical and Legal Issues | 3 |
| BUS205 | Fundamentals in Business Analytics | 3 |
| LED210 | Values-Based Leadership | 3 |
| PSY210 | Organizational Behavior | 3 |
| MAN200 | Principles of Management | 3 |
| BUS210 | Business Simulation | 3 |
| BUS300 | Fundamentals for Success in Business | 3 |
| FIN220 | Principles of Financial and Managerial Accounting | 3 |
| FIN300 | Finance Skills for Managers | 3 |
| MAR200 | Concepts in Marketing, Sales, and Customer Contact | 3 |
| ECO200 | Principles of Economics | 3 |
| ECO300 | Macroeconomics | 3 |
| MAN300 | Sales Management | 3 |
| BUS310 | Electronic Commerce | 3 |
| MAN310 | Strategic Management | 3 |
| BUS320 | Business and Society | 3 |
| QCO400 | Quality Control | 3 |
| MIS410 | Strategic Information Technology | 3 |
| MAN420 | Production/Operations Administrations | 3 |
| LED400 | Strategic Planning and Leadership | 3 |
| HRM400 | Human Resource Management | 3 |
| ECI400 | Emotional and Cultural Intelligence | 3 |
Admission
- Official high school diploma or equivalent from an accredited, state-licensed or government-recognized institution.
- Valid government-issued photo identification.
- Foreign credentials evaluated by a NACES or AICE member agency; certified translations for documents not in English.
Programs taught in English require TOEFL iBT 71+, IELTS 6.0+, Duolingo 100+ or PTE Academic 50+, unless a waiver applies.
Full admission requirements


